Hospitality Management

• HOS 4050: Meeting and Convention Management
• HOS 4535: Public Relations in the Hospitality and Tourism Industry

HOS 4050: Meeting and Convention Management

Self-paced Online and Correspondence

This course deals with the many issues impacting the management of large and small conventions, meetings, and events. Topics include meeting site selection, program planning and budgeting, legal issues and insurance problems, housing, food and beverage arrangements, transportation, exposition management, and audiovisual services.

• Instructor: J. Dana Clark, PhD
• Credit-granting Institution: Appalachian State University
• Credit Hours: 3
• Submitted Assignments: 10
• View a sample course syllabus for the correspondence course.
• View a sample course syllabus for the online course.

Required Texts

• Price, The Complete Guide to Professional Meeting and Event Coordination
• For online version only: HOS 4050 Coursepack

You may purchase the textbooks at the Higher Grounds bookstore in person, online, or by mailing or faxing in the book order form. Refer to the online ordering site for current book prices.

How to Enroll

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HOS 4535: Public Relations in the Hospitality and Tourism Industry

Self-paced Online

HOS 4535 is an overview of the basic principles of public relations as applied to various sectors of the hospitality industry (lodging, restaurants, attractions, and local and regional organizations that promote constituent members). This course introduces students to concepts and successful practices.

• Instructor: Charles Heatherly, AB
• Credit-granting Institution: Appalachian State University
• Credit Hours: 3
• Submitted Assignments: 10
• View a sample course syllabus.

Required Text

• Cutlip, Center, and Broom, Effective Public Relations, 9th edition (2006)

You may purchase the textbook at the Higher Grounds bookstore in person, online, or by mailing or faxing in the book order form. Refer to the online ordering site for current book prices.

How to Enroll

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